Mark Rosenberg, Minnesota Timberwolves, (612) 269-7902, firstname.lastname@example.org
Stacy Jones, Sanford Health, (605) 328-7056, email@example.com
(Minneapolis/St. Paul, MN) – The Minnesota Timberwolves today announced that the team and Sanford Health have reached a new multi-year corporate partnership agreement, extending a relationship that began during the 2008-09 season. The new agreement features Sanford Health securing its name on a soon-to-be-constructed and highly anticipated sign on Target Center (corner of 6th St and 2nd Ave) that overlooks Target Field. Construction on the sign began this morning, and the finished product will debut in time for the Minnesota Twins' first game of the 2010 MLB postseason on Wednesday, Oct. 6.
In addition to the newly constructed signage element, the Timberwolves and Sanford Health partnership extends to several other areas. The Timberwolves continue to support The Sanford Project
through the "Shoot for the Cure" campaign, which provides funding research for type 1 diabetes (also known as juvenile diabetes). There will also be radio advertisements, in-arena messaging and in-arena features that will promote the "Shoot for the Cure" campaign and how fans can get involved.
Along with this, the two organizations will work together on future youth health initiatives that focus on reducing childhood obesity. Sanford Health is providing on-court player development support for the Wolves with their expertise in improving athletic performance by working with the team and its players on best practices for hydration and sports nutrition for professional athletes. Sanford Health will also host several "Sanford Health Nights" during the course of the 2010-11 NBA season. Sanford Health is the presenting sponsor of the Wolves preseason game vs. the Milwaukee Bucks on Sunday, Oct. 17 at 7 p.m. at Sioux Falls Arena. The terms of the partnership were not disclosed.
"The Minnesota Timberwolves are constantly looking for opportunities to partner with great organizations like Sanford Health, and we are thrilled about the increased partnership we are announcing today," said Timberwolves President Chris Wright. "The Timberwolves have developed a phenomenal relationship with Sanford Health through the years, starting with the "Shoot for the Cure" campaign, and it is a relationship that has continually grown and evolved. We have worked with Sanford Health in the Sioux Falls market around our preseason games and through our mutual relationship with the Sioux Falls Skyforce, our NBA D-League affiliate. We are very familiar with Sanford Health and their research and work in finding a cure for juvenile diabetes, and we are proud to align ourselves with them in supporting not only this initiative, but also the importance of youth health. The highly visible sign on Target Center - displaying the Sanford Health name - is just a natural extension of the deep and integrated relationship we share. Sanford Health is also playing a key role for our team on the court by providing us with their expertise in sports nutrition and hydration in order to best assist our players. We look forward to working with Sanford Health for years to come."
"Our relationship with the Minnesota Timberwolves has continued to grow over the past several years, and we appreciate their continued support of our quest to cure type 1 diabetes," said Andrew Richburg, Executive Vice-President of Marketing for Sanford Health. "Our mission is dedicated to the work of health and healing, so it only natural to partner with the Timberwolves to improve the health of our young people. Finally, Sanford Health serves South Dakota, North Dakota and many Minnesota communities with large fan concentrations for the Minnesota Timberwolves and Minnesota Twins. This enhanced partnership provides very good brand recognition for many of those regional fans."
About the Minnesota Timberwolves
The Minnesota Timberwolves, a member of the National Basketball Association, have offered sports fans in the Upper Midwest the entertainment of NBA basketball since the team's inception in 1989. Now in their 22nd season, the Timberwolves' home schedule features 41 games at Target Center. Owned by Mankato, Minn., native Glen Taylor, the Timberwolves set an NBA attendance record during their inaugural season and have reached the playoffs eight times, including a run to the Western Conference Finals in 2004. The Timberwolves open their 2010-11 season on Wednesday, Oct. 27 at Target Center vs. the Sacramento Kings at 7 p.m. For Timberwolves ticket information, log on to www.timberwolves.com
About Sanford Health
Sanford Health is an integrated health system headquartered in Fargo, ND and Sioux Falls, SD and consists of two long-standing organizations that merged in 2009. Sanford is now the largest, rural, not-for-profit healthcare system in the nation with a presence in 110 communities in eight states. In addition, Sanford Health is in the process of developing international clinics in Belize and Ireland.
Sanford Health includes 30 hospitals, 111 clinic locations and more than 800 physicians in 75 specialty areas of medicine. With more than 18,000 employees, Sanford Health is the largest employer in North and South Dakota. The system is experiencing dynamic growth and development in conjunction with Denny Sanford's $400 million gift in 2007, the largest gift ever to a healthcare organization in America. This gift is making possible the implementation of the several initiatives including global children's clinics, multiple research centers and finding a cure for type 1 diabetes. For more information, visit www.sanfordhealth.org